Saturday, June 13, 2009

Your Tweets

Start getting some tweets into the system now. On the Twitter home page, it asks What You Are Doing. Quite frankly many people don't care until you have built a relationship with them as a result of following. But there are some good ways to get started. Follow some blogs that you are interested in via an RSS feed to a feed reader such as Google. (Search these on Google if you are not familiar with the terms. There is heaps of information on there and could occupy an ebook of its own.) Start by posting links to interesting posts on Twitter about them with a link to the blog post. For example: “Interesting post on pest control in tomatos. Link”. Make sure you always include http:// in the link and not just www so the link is clickable in the Tweetstream. If it's a long link, Tweetdeck has a facility to shorten it to a small url.
Another good way of starting out tweeting is with quotes. Do a search for some quotes of interest and tweet these. Personal development ones are great and also quotes by famous people. Here's one I just found in the Tweetstream as an example: "We are what we repeatedly do. Excellence, then, is not an act, but a habit." — Aristotle. There are thousands of these all over the internet that you can use.
Whatever you do, at no stage of your Twitter career start posting sales tweet after sales tweet. Your career will be shortlived if you do and people will unfollow you very quickly. Twitter is about engagement, value and a social experience. A constant flow of sales links is just not on. By all means post links to your products or sites, but keep them to around 5% of your total tweets at the most.
Another good idea with your tweeting is to keep religion and politics out of them. These subjects can only alienate followers and you can lose them.

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